Plenty of Fish Best Dating App Of 2010

Plenty of Fish Logo

Plenty of Fish is a Canadian online dating service. The application is popular primarily in Canada, United Kingdom, Ireland, Australia, New Zealand, Spain, Brazil, and the United States. It is available in nine languages, and in twelve countries world wide.

The company, based in Vancouver, generates revenue through advertising and premium memberships. While the app is free to use, Plenty of Fish offers premium services as part of their upgraded membership, such as: who has “liked” a member through the service’s MeetMe feature. This allows users to see whether a message has been read and/or deleted. 

On July 14, 2015, Plenty of Fish was sold for $575 million to Match Group (owner of Match.comOKCupid and Tinder, based in Dallas). The headquarters remain in Vancouver, and have recently been expanded.

Pros Vs Cons


  • The dating app has most features available for free. This includes the creating of a profile, searching  and communicating.
  • Tokens can be purchased, and there are also possibilities of membership upgrades.
  • The app is one of the largest free online dating services.
  • The dating app has many advanced search filters that are included with the free account.
  • The Dating app is able to specify what type of numbers can contact you.
  • Profiles are very detailed. When you register, it requires you to put in all your profile information first – before you can use the service.
  • Members can broadcast live Video streams.
  • Plenty of Fish offers – Next Date virtual speed dating via live video.


  • The dating app has some basic features that require paid  subscription.
  • Plenty of Fish has almost no email customer support.
  • The Dating app doesn’t support group chat or video uploads.
  • The app has a large amount of advertising found on the dating app menus.
  • Personal messages can make site navigation confusing.
  • No cost barrier for creating membership, so watch for married people or scam artists.
  • Plenty of Fish has no photo verification tool.

Plenty of Fish History

Plenty of Fish was launched in 2010, as a mobile app for iPhone and Android. A few years later, it was made available for both the iPad and Windows phone.The site relies on volunteers to monitor forums and sort through the 50,000 new photos that come in each day. 

By 2019 Plenty of Fish employed over 100 people, including programmers, marketing managers, product managers, designers, and customer support representatives.

Plenty of Fish Issues

  • In 2015, users were targeted by cyber-attacks via a malicious adlink.
  • In 2015 Plenty of Fish Media Inc. was fined $48,000, for alleged violation of Canada’s anti-spam law.
  • In December 2019, the app pushed out a fix, after a security researcher found it was leaking information that users had set as private on their profiles; including hidden names and postal codes.

Plenty of Fish Pricing

2 Months

£ 19
per month

4 Months

£ 12
per Month

8 Months

£ 9
Per Month